Effective date: 1 April 2026
This Privacy Policy describes how Bora ("we," "us," or "our") collects, uses, discloses, and protects your personal information when you use our website (bora.city), the Bora chatbot on WhatsApp or Telegram, or any related services.
1. Information We Collect
We may collect the following types of personal information:
- Contact information you provide via forms (such as name and email address).
- Messages you send to the Bora chatbot on WhatsApp, Telegram, or any other supported platform.
- Information you let Bora remember about you over time — your interests, neighbourhood, preferred activities, and other context that helps Bora make better suggestions.
- Technical metadata from your messaging platform (such as your platform user ID, language, and message timestamps).
- Usage information from our website (such as IP address, browser type, and device information).
2. How We Use Your Information
We use your information to:
- Operate and improve the Bora chatbot — including understanding your message, searching for events and venues, and personalising future suggestions.
- Send you the proactive messages and notifications you opt into ("ping me when something interesting comes up").
- Communicate with you and respond to your inquiries.
- Send you product updates if you subscribe to them.
- Detect abuse, prevent fraud, and keep the service safe.
- Comply with legal obligations.
We do not sell your personal information.
3. Long-Term Memory
Bora keeps long-term memories about you — for example, the sports you like, the type of nightlife you enjoy, or where you live — so that future conversations are more useful. You can ask Bora at any time to forget specific things about you, or to delete everything it knows about you (just message it: "forget everything about me").
4. AI Processing
Bora uses third-party large language models (currently Google’s Gemini) to understand your messages and generate replies. The contents of your messages and the long-term memories Bora keeps about you may be sent to these providers for processing, subject to their respective privacy and data handling policies.
5. Disclosure of Personal Information
We may disclose your personal information to:
- Service providers who help us operate Bora (cloud hosting, AI providers, messaging platforms).
- Law enforcement agencies, government authorities, or other third parties when required by law.
- Third parties in connection with a merger, acquisition, or sale of our business.
6. Data Security
We take reasonable measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.
7. GDPR Compliance
As a service operating in the EU, we comply with the General Data Protection Regulation (GDPR). You have the right to access, correct, delete, restrict processing, and request portability of your personal data. To exercise these rights, contact us at hello@bora.city.
8. Third-Party Links
Our website and Bora’s replies may contain links to third-party websites (events, venues, ticket providers, news articles, etc.). We are not responsible for the privacy practices or content of those websites.
9. Children’s Privacy
Bora is not intended for children under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected personal information from a child, please contact us immediately.
10. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be effective when posted on this page. We encourage you to review this Privacy Policy periodically.
11. Contact Us
If you have any questions or concerns about our Privacy Policy, please contact us at hello@bora.city.